Your homepage has a big impact on your company. It leaves a lasting impression on your visitors because it gets the most traffic. When a user lands elsewhere, generally the user will click back to the homepage, so make the best of your homepage. Make sure your homepage has:

• An effective tagline: make it memorable and clear with 3-7 words that reflects the personality of your company.
• A visible title tag: Using 65-70 characters or less; starting with your company name followed by the use of relevant keywords and/or phrases relevant to homepage searches.
• An “About” section: Provide a place to give more details about your company.
• 5 Items: List the top 5 most important things your users will gain from your web site.
• An easy to find and use search box.
• Show your best articles, products, and promotions, etc. on your homepage.
• Links need to be listed by relevant words to be visitor friendly.
• Archive: Provide an archive of featured homepage articles, product, and promotions, etc.
• Keep it simple: Avoid elaborate illustrations, boxes, and colors.
• Meaningful images: Your homepage images should create a lasting impression that best reflects your company.

Add value to your business by enhancing your web site’s homepage by utilizing these suggestions. It is well worth the investment. Make your visitor’s happy today! Cheers!