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Archive | January, 2010



Email Marketing – The Subject Line

Most people decide in a split second whether or not to open an email. Generally, a person will first look at the “From” line to see if they recognize the sender or email address. If that looks good, the second place a person will look at is the “Subject” line. Try it? You will discover [...]


10 Tips for Your Email Marketing Campaigns

Here are ten tips you should keep handy for your next e-blast: Statistics show business to business emails are best sent Tuesday – Thursday at the start of the business day and/or after lunch. Statistics show businesses to consumer emails are best sent Tuesday – Thursday between 5pm and 8pm, Friday evening and Sunday afternoon. [...]